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About Maxine

Dynamic speaker, coach and training professional

Mixing laughter with learning, and using one of the most exhilarating forces in business today – improvisation – Max transforms any meeting/ conference or workshop into a playground of quick, productive and fun collaborations, through generous, respectful communications, while creating big bold solutions with enthusiasm for implementation – and translates it all to any industry.
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As a coach, Max takes the same passion, wisdom and wit to help transform individuals to be their best-self, dream bigger and bolder, with results far beyond the clients imagination.

About Max

One Pager

"As a brand, when you can take something organized and make it feel improvised – you’ve made the
​vital human connection – and people respond.”  -Max

Featured Clients

​“Hands down, the best workshop I’ve ever attended!  Collborcate! Is pure GOLD for entrepreneurs.”
– Gabrielle Corse, Community Director BLANKSPACES

Maxine Says...

Why
I Loved
​Herb

Long before airlines were charging for the oxygen on their plane, Southwest Airlines, no Herb Kelleher had an idea – let’s make flying affordable, and while we’re at it fun and friendly. And let’s not make the latter two, an edict.

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8 Lessons Learned During 17 Min Rain Delay

Once upon a time, there was a year dominated by turmoil – where groups were pit against groups and fear was being instilled everywhere – anti-immigrants against immigrants, cops against blacks – unfortunately the list is endless.

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Create
Messy
​

So, you’ve got an idea that you think may solve the challenges of your department. Or you’ve got something in your gut that says write the book. Or maybe your hand and your heart wants you to finally pick up the canvas or guitar that’s sitting in the back of your closet.

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Is your customer really #1?

How to identify if you really have a customer-centric business. ​I’m sure if I was to call 50 companies right now and ask if they were a customer-centric business, they would all say “yes.”  Isn’t that why we’re all in business – to be of service to our customers? ​

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Maxine Shapiro